Direct Mail/Target Marketing
Los Angeles Newspaper Group in partnership with Valassis and CIPS MARKETING has developed the largest alternate delivery company in America.
From pinpoint target marketing, to total market coverage, LANG can design a custom, cost-effective solution for ALL your advertising needs.
RedPlum™ combines LANG and L.A. Times paid subscribers with Valassis direct mail for non-subscribers to create the most powerful way to reach up to 5 million L.A. households. Choose from two weekly options: mid-week & late-week.
LANG Direct combines LANG paid subscribers with alternate delivery doorhangers to non-subscribers.
California Weekend Direct combines the power of LANG and the L.A. Times to offer the most paid newspaper subscribers possible.
